Skip to Main Navigation. Each navigation link will open a list of sub navigation links.

Skip to Main Content

Apply to the University of Wyoming

Global Resource Navigation

Give to UW
Download UW Viewbook
Visit Campus

Management & Marketing

Kelly Tian

Professor of Marketing & Sustainable Business Practices
Graduate Director

Ph.D., Georgia State University-Atlanta
M.A., University of Alabama 
B.S., University of Alabama

Research
Social Cultural and Psychological Influences on Consumer Practice
Method Design 

Teaching
Marketing Research
Sustainable Business Practices
Sustainability Issues in Marketing

Selected Publications
Dong, Lily and Kelly Tian. 2009. “The Use of Western Brands in Asserting Chinese National Identity,” Journal of Consumer Research, 36 (October), 504-23.

Tian, Kelly and Russell W. Belk. 2005. “The Extended Self and Workplace Possessions,” Journal of Consumer Research, 32 (September), 297-10.

Tian, Kelly, William O. Bearden, and Gary Hunter. 2001. “Consumers’ Need for Uniqueness: Scale Development and Validation,” Journal of Consumer Research, (June), 50-67.

 

(307) 766-3361 | BU 370

Share This Page:

1000 E. University Ave. Laramie, WY 82071
UW Operators (307) 766-1121 | Contact Us | Download Adobe Reader

Twitter Icon Youtube Icon Instagram Icon Vimeo Icon Facebook Icon

Accreditation | Emergency Preparedness | Employment at UW | Gainful Employment | Privacy Policy | Accessibility Accessibility information icon