WhYNursing.org Media Campaign to Promote Nursing Career
The Wyoming Center for Nursing and Health Care Partnerships (WCNHCP) has selected winners for the WhYNursing.org media campaign contest. Mrs. Shannon Moline’s language arts class at the Tongue River Middle School (TRMS) in Ranchester, WY was selected as the grand champion winner. TRMS competed against 29 entries across the state, and their ideas will be featured in a statewide media campaign aimed at improving knowledge and interest in nursing as a career. Burlington Junior High and Wright Junior/Senior High School were chosen as runner-up winners. Little Snake River Valley was recognized as an honorable mention.
Wyoming 7th and 8th grade students were challenged to create a poster and radio advertisement promoting nursing as a career. The entries were ranked by votes submitted on the WhYNursing.org Web site by WCNHCP board members, Warehouse Twenty-One, a full service marketing firm in Cheyenne, and Wyoming residents. Three winning teams were selected for $800 in school supplies for the sponsoring teacher and $25 gift cards for each student team member. The grand champion team (TRMS) also received a trip to Warehouse Twenty-One to work with and develop their nursing campaign idea.
The print and radio advertisements have been finalized with Warehouse Twenty-One and will be distributed across the state from mid-March to the end of May, showcasing the winning team’s campaign. Watch for it in your community!
For more information you can contact the Wyoming Center for Nursing and Health Care Partnerships at www.wynursing.org, 307-766-6715 or firstname.lastname@example.org.
This project was supported in part by the Wyoming Workforce Development Council and the American Recovery and Reinvestment Act of 2009.