1000 E. University Ave.
Room 356 and 352
Laramie, WY 82071
Phone: (307) 766-6927
Fax: (307) 766-4049
The University must control and monitor the use of its marks or risk losing its rights to use them as unique UW identifiers. The University has a compelling interesting in controlling the use of its marks for other reasons as well. These include, but are not limited to the following:
Preventing misleading or inaccurate portrayals of the University's relationship to others or activities, or preventing others from taking advantage of the goodwill the institution has developed and which is symbolized by its marks.
Yes, they need to adhere to the University graphic standards manual, purchasing policies, and the trademark licensing policies of the University. When using an approved licensee of the University, the licensee will provide artwork to the Trademark Licensing Office for final approval.
A trademark is any word, symbol, design, or a combination of these which identifies and distinguishes the goods and/or services of one party from those of another. Simply put, any mark or design that is representative of any part of the University is considered a University mark, regardless of whether or not it is shown on the licensee artwork sheet.
No. However, if there is a question regarding a design, we suggest that it be submitted to the Trademark Licensing Office before you have it produced.
The licensing process for in-state companies usually takes between 3-4 weeks, whereas the licensing process for out-of-state companies can take between 8-12 weeks. Products cannot be shipped or paid for until the manufacturer completes the licensing process or receives approval from the Trademark Licensing Office.
It is unfair to place the burden upon a licensee to determine what is exempt and what is not exempt by the University. In addition, if this burden was placed upon a licensee, there would be a greater chance of abuse of the exemption policy. If an item is determined to be exempt, those royalties are ultimately returned to the department through our royalty rebate process.
Yes, sponsors are allowed to use the University's marks with prior approval of the Trademark Licensing Office. However, its use of the University's marks must be related to its sponsorship/support of the University.
Yes and these products are subject to royalties.
The Trademark Licensing Office has already formally registered on behalf of the University a number of trademarks that are frequently used on commercial items (i.e. UW, Wyoming Cowboys, Pokes, etc.). The University continues to register new marks as the marketplace for UW products continues to grow and the need for formal ownership is deemed necessary. If your department believes formal trademark ownership is needed for a particular term/logo/design, you are encouraged to review the following questions prior to calling the Trademark Licensing Office.
Additional information is available on trademarks at the United State's Patent and Trademark Office.
If your department would still like to discuss the possibility of formally registering a trademark, please call the Trademark Licensing Office at 766-5646. Other options may exist besides actual registration of a name/logo that can be discussed. As always, there are no guarantees when a mark is applied for, as trademark searches can easily bring to attention possible issues with other existing mark owners.