Goals

• Enhance the well-being of individuals by improving their attitudes and behaviors related to food, physical activity, and body image, and
• Help build communities' capacities to foster and sustain these changes

Objectives

Individual / Interpersonal Level:

Food

• Quantity and quality

  • Increase fruits and vegetables

  • Increase grains and legumes

  • Decrease saturated fat

  • Increase healthful beverages (water, non-fat milk, and 1% milk)

  • Decrease soft drinks and sweetened beverages

  • Control portion sizes

   

• Eating enjoyment - Increase

  • Appreciation of food

  • Mental presence while eating

  • Frequency of family meals

Physical Activity - Increase

• Frequency and duration

• Joy and pleasure

• Appreciation of its benefits

Body Image

• Increase acceptance of the view that well-being should be based on a healthy lifestyle, not on achieving a specific weight or an unrealistic image

• Counter and reduce prejudice based on body size and shape

Institutional / Community Level:

Increase the number and effectiveness of community policies, practices, and programs that support changes made by individuals.

 

 

WIN the Rockies: University of Wyoming ~ Montana State University ~ University of Idaho