GOAL 1: RECRUIT AND RETAIN

OUR OBJECTIVE

Outreaching to students from high school on through their professional careers to assist university recruitment and retention.

• Brand our marketing and plan proper outreach to students from orientation to their graduation to support engaged, campus-aware students.
• Develop informational and educational orientation and onboard for successful retention.
• Engage students through ASUW funded programs and events.

 

BRANDED MARKETING

Baseline: Associated Students Technical Services, Student Legal Services, Freshman Senate, Financial Wellness, and Judicial Council logos are all currently branded.

2022 Target: 

• All current Programs, Services, and Strategic Partners of ASUW have a branded logo.
• Create a process to brand logo and marketing of new programs, services, and strategic partners.

 

ORIENTATION AND ON-BOARDING

Baseline: Current practices include tabling and a short presentation during orientation by President and Vice President.

2022 Target:

• Participate in seven (7) educational events during orientation and on-boarding per semester
• Represent ASUW at non-traditional and international orientations.

 

ASUW ENGAGEMENT AND ATTENDANCE

Baseline: Only some ASUW programs and funded events measure attendance accurately and have inconsistent processes.

2022 Target: 

• Establish a consistent procedure for measuring attendance (2020).
• Establish required evaluations for all events funded by ASUW.
• Form easily accessibly data from all evaluations.