DATABASES A to Z
Title information
SimplyAnalytics
Persistent Url:
https://www.uwyo.edu/libraries/research/utils/permalink.cfm?id=82790
Subjects:
Business (General) / Clothing, Fashion and Interior Design / Economics & Finance / Entrepreneurship / Geography / Management & Marketing / Outdoor Recreation & Tourism Management / Sociology / Social Work / Statistics
Coverage:
Updated: yearly (business listings updated monthly)
Full Text: None
Provider: SimplyAnalytics, Inc.
Description:
SimplyAnalytics enables users to quickly create professional quality thematic maps and reports using thousands of U.S. demographic, business, health and marketing variables. SimplyAnalytics contains extensive data including the Census dating back to 1980, American Community Survey (ACS), consumer spending from the (CEX), and over 20 million detailed business profiles from D&B. Users also have access to premium data modules from MRI-Simmons providing extensive consumer behavior and brand data, Claritas' PRIZM Premier marketing segmentation system, ConneXions and P$YCLE segmentation systems, and Financial CLOUT data. Additional premium data provided by Nielsen includes Retail Market Power and Consumer Buying Power, and additional Health and consumer information from EASI's MRI/Lifestages and Health Care datasets. Data is available at all levels of geography. Access limited to 3 simultaneous users.
