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Databases A to Z

Subject: Management & Marketing databases

Librarians' pick

Management & Marketing research guide

Management & Marketing titles

  • ABI/INFORM Archive   

    Business indexing/full-text database that covers journal and magazine articles back to 1923. On the ProQuest platform.

  • ABI/INFORM Dateline   

    Business indexing/full-text database that covers journal, magazine and newswire articles from local and regional publications back to 1985. On the ProQuest platform.

  • ABI/INFORM Global   

    Business indexing/full-text database that covers journal, magazine and newswire articles from publications back to 1985. On the ProQuest platform.

  • ABI/INFORM Trade & Industry   

    Business indexing/full-text database that covers trade journal articles back to 1975. On the ProQuest platform.

  • American Consumer Culture   

    Searchable database containing “Market Research and American Business” and “Trade Catalogues and the American Home.” On the Adam Matthew platform.

  • Book Citation Index   

    Index to scholarly books with citation information in the sciences, social sciences, and humanities. Part of the Web of Science Core Collection on the Web of Knowledge platform.

  • Business Collection   

    Business Collection provides full-text coverage of all business disciplines including accounting, economics, finance, marketing, management and strategy, as well as business theory and practice. Users will understand the activities of companies and industries worldwide through nearly 4,000 leading business and trade publications, updated daily. Complementing these titles is a selection of international, U.S., and regional news publications. On the InfoTrac platform.

  • Business E-books Online   

    Collection of business textbooks and reference materials. On the Alexander Street platform.

  • Business Education in Video   

    Video collection of executive interviews, corporate training video, case studies, How To features and documentary films that focus on all aspects of the global business environment. Subjects covered include globalization, operations & logistics, management, marketing, finance, strategy, entrepreneurship, macroeconomics, microeconomics, international business, negotiations, ethics, cross-cultural communication, technology, and more.

  • Business Insights: Essentials   

    Provides detailed company and industry profiles including SWOT reports, market share reports, and financial reports; thousands of company histories and industry essays from Gale's core business collection; and deep research coverage with scholarly journals, business news, and more.

  • Business Market Research Collection   

    Conduct company, industry, economic and geopolitical market research with information from these sources: Hoover's Company Profiles - covering 40,000 global public and non-public companies including financials, competitors, officers, and more; OxResearch - succinct articles covering regional economic and political developments of significance; US and Worldwide Industry & Market Reports from Barnes Reports - covering global industries in depth; and Snapshots - market research overviews on 40+ industries and 40 countries.

  • Business Premium Collection   

    Extensive full-text database combining scholarly journals, trade publications, dissertations, working papers, market reports, newspapers, and other sources relevant to research in business and economics.

  • Business Source Complete   

    Major business indexing/full-text database that covers journal articles and other business sources back to 1965. On the EBSCOhost platform.

  • Communications and Mass Media (Gale OneFile)   

    Database containing nearly 3 million articles on all aspects of the communications field meet the needs of researchers, including: advertisers, broadcast journalists, communications engineers, editors, graphic artists, information technology specialists, journalists, linguists, marketing professionals, media buyers, photographers, public relations professionals, publishers, sports commentators, students aspiring to careers in communications, writers, and many others.

  • Conference Proceedings Citation Index   

    Index to conference proceedings in the sciences and social sciences. Part of the Web of Science Core Collection on the Web of Knowledge platform.

  • Current Contents Connect   

    Database providing complete tables of contents, abstracts, and bibliographic information from the most recently published issues of leading scholarly journals. On the Web of Knowledge platform.

  • Data Citation Index   

    Index of data studies and data sets in international repositories, covering social sciences, physical sciences, life sciences, and arts & humanities, with citation information. On the Web of Knowledge platform.

  • EconLit   

    Major economics indexing/full-text database that covers journals, books, book reviews and theses back to 1969. On the ProQuest platform.

  • Economics and Theory (Gale OneFile)   

    Database of over 7 million business and economics articles, including topics such as the gasoline supply, state trends in property taxes, personal savings rate, subprime bailout, Asian business, the federal reserve system, accounting practices, interactive advertising, and domestic policy. It is aimed at researchers who are starting a business, marketing a product, developing policy, analyzing trends, constructing economic models, investing for the future, researching rates, and more.

  • Entrepreneurship (Gale Business)   

    Database of sample business plans, journals, multimedia content, and more, covering all major areas of starting and operating a business: financing, management, marketing, human resources, franchising, accounting, taxes and more.

  • Entrepreneurship Database   

    Business indexing/full-text database that covers journals, magazines, theses, media, business plans, books, blogs, market research, business cases and conference papers. On the ProQuest platform.

  • Essential Science Indicators   

    Science research analysis database showing publication performance statistics and trends data based on journal article publication counts and citation data from Thomson Reuters databases. On the InCites platform.

  • Euromonitor Passport   

    Online market research tool monitoring international industry trends, market size, and market share for a wide range of products.

  • Factiva   

    A global digital business aggregator that includes communications, technology, linguistics and political science content from newspapers, magazines, trade journals, blogs, and other sources.

  • Historical Annual Reports   

    Business full-text database that includes U.S. company annual reports from 1800s to present. On the ProQuest platform.

  • Hospitality and Tourism (Gale OneFile)   

    The Hospitality, Tourism & Leisure Collection provides coverage of both the historical and current state of affairs in the hospitality and tourism field. It is comprised of more than 500 industry journals and current and relevant reference content. This special collection allows for focused study of all areas of the hospitality industry, including the cultural aspects of travel and leisure activities, the economic impact of tourism and more. The curious traveler also will find a wealth of information, from content on state parks to information on planning a vacation, to fulltext travel guides from Fodor’s and Hunter Publishing.

  • Human Resource Management Online   

    Human Resource Management Online maps 4,000 learning items to the modern human resource management syllabus. It includes textbooks, book chapters, cases from well-known case providers, corporate training video, sample business documents, and executive-oriented research reports.

  • International Business Online   

    International Business Online maps 4,000 learning items to the modern international business syllabus. It includes textbooks, book chapters, cases from well-known case providers like the Kellogg School of Management, corporate training videos, sample business documents and research reports. Aperian Global and Atma Global, providers of corporate training for international business professionals, are our primary partners.

  • J. Walter Thompson: Advertising America   

    Database containing the J. Walter Thompson Company Archive which documents the history, operation, policies and accomplishments of one of the world's largest and oldest advertising firms. On the Adam Matthew platform.

  • Mergent Online   

    Business reference database that covers US and international companies, including their government filings. On the Mergent platform. Simultaneous user limit of 3.

  • ReferenceUSA   

    A business and consumer research database that contains business listings and statistics.

  • Regional Business News   

    Business indexing/full-text database that covers American and Canadian regional business publications. On the EBSCOhost platform.

  • SAGE Knowledge   

    Provides access to e-books, reference works, and streaming videos in the subject areas of business & management; counseling & psychotherapy; criminology & criminal justice; education; geography, earth & environmental science; health & social care; media, communication & cultural studies; politics & international relations; psychology; and sociology.

  • SimplyAnalytics   

    Database providing information on demographics, marketing, consumer behavior and lifestyle segmentation, product usage, health, and business listings for the United States at all levels of geography (states, Congressional districts, counties, cities/places, zip codes, census tracts, and block groups). Data packages include US Census data back to 1980, ConneXions, Consumer Buying Power, D&B Company Data, EASI, FBI Uniform Crime Reporting, FinancialCLOUT, MRI Consumer Survey, Neilsen, PRIZM, P$YCLE, Retail Market Power, SimmonsLOCAL, and more. Supports creation of reports and maps that can be exported in a variety of formats, including shapefiles. Access limited to 3 simultaneous users.

  • Small Business Collection   

    Ideal for business schools and entrepreneurs, Small Business Collection is updated daily and provides insights, tips, strategies, and success stories. Users find more than 500 subject-appropriate, active, full-text periodicals, including: Beverage Industry, Black Enterprise, Economist, Entrepreneurship: Theory and Practice, HR Magazine, Real Estate Weekly, Restaurant Business, Tea & Coffee Trade Journal, and more.

  • Social Sciences Citation Index   

    Social science indexing database covering journal articles and citation information back to 1956. Part of Web of Science on the Web of Knowledge platform.

  • SRDS [Standard Rate and Data Service] Products   

    Marketing reference database that lists consumer magazines, direct marketing lists, local media, newspapers, radio stations, TV and cable. Also includes the annual SRDS Circulation publication compiling and analyzing circulation data for print media, and the Claritas 360 tool for analyzing and reporting on consumer demographic data. On the SRDS platform.

  • Standard & Poor's NetAdvantage   

    Business reference database that provides company, industry and mutual funds, all with stock, bond and financial data.

  • Value Line Investment Survey   

    Investment reference database that provides information on stocks, mutual funds, options and convertibles back to 1998, all with financial data back to 1931. On its own platform.

  • Web of Science (core collection)   

    Multidisciplinary indexing database that combines journal citation index databases in arts & humanities, social sciences and sciences, as well as conference proceedings and book citation indexes. The Current Chemical Reactions and Index Chemicus databases are also included in the Core Collection. All component databases can be searched separately as well.

  • Wiley Online Library   

    Multidisciplinary collection of library-licensed journals and ebooks published by Wiley and associated publishers.

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