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Questions and Answers|Institutional Marketing

Contact Us

University Public Relations
1000 E University Ave
Dept 3226, Bureau of Mines
Laramie , WY 82071
Phone: (307) 766-3257
Fax: (307) 766-6729
Email: uwmktg@uwyo.edu

Design Questions

Are there new templates for the new UW Brand design?

Yes, there are numerous templates for brochures, publications, newsletters, direct mailers, PowerPoint presentations and more! Brand resources and design elements can be found in our Marketing Resources. If you require a specific template and you do not see it in the folder, please use our Project Request Form to request development of a new template.

I see the UW Signature has changed. Do I need to throw out current materials with the old signature?

Especially given current economic conditions, please do not discard any current materials. However, please download the new UW Signature and apply to all new materials.

Are we allowed to adjust the UW Brand Bar?

No, the UW Brand Bar may not be altered. Upon request, the Institutional Marketing department will provide you with an individualized Brand Bar that lists your College, Department or Unit name. Contact information will not be included in the Brand Bar.

Where do I find all the provided resources to work within the UW Brand Standards? And what if I cannot find the resources I need?

An array of resources can be found in our Marketing Resources for UW community members. If you require additional resources, please contact us.

Why can't I design whatever I want for my department?

UW is a large, influential community therefore making it imperative that all UW units maintain a consistent brand identity and messaging to ensure the longevity of the greater UW brand. UW units may certainly maintain a level of individuality within the greater UW brand, but must support the whole community. For a marketing or branding consultation, please contact us.

All design questions can be sent to uwmktg@uwyo.edu.


Photo Database Questions

How do I get my requested images from the new UPR Photo Database?

A user folder will be set up with your UW user name and you will be sent access to this folder. Simply copy these images from your user folder onto your desktop or a memory drive. Do not delay, as images will be expunged from all accounts after 72 hours.

What if we cannot find photos on the UW Photo Database that meet our needs? May we use our own personal photos?

Yes. However, we do require that all personal photos are sent to uwmktg@uwyo.edu for review and a UW Photo Release, which can be obtained from Photo Service, accompanies the photo. Review of personal photos and a release is our only way of maintaining quality, and ensures the use of personal photos is protected with the UW Photo Release. Additionally, Photo Services can conduct a photo shoot of your unit. Please contact them directly to make an appointment.

 

Website Questions

Why do some pages on the website still have the old design?

The migration to the new website will come in phases over the next few months; therefore, some pages will reflect the old design until they are properly migrated.

Will training be provided for the new Content Management System (CMS) and website design?

Yes, please contact webhelp@uwyo.edu for a complete list of training courses and times.

What if our webiste is not currently in the CMS, how do we migrate our site to the new UW Website CMS?

Please contact webhelp@uwyo.edu to discuss. We will meet to discuss where your website currently resides, what type of applications you require, in addition to a number of other items. Once all the main logistics are worked out, and content is updated, the migration process if fairly easy.

While we are waiting to move into the new CMS, what can we do?

We recommend you begin streamlining your website by updating content, ensuring your photography comes from the UW Photo Database or you have received permission to use personal photos, and documenting all applications and forms.

All other Web questions should be directed to webhelp@uwyo.edu.

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