New Data: Outdoor Recreation Continues as Major Economic Driver in Wyoming
Published March 06, 2026

A family rides horses across a stream near the Vee Bar Ranch in Albany County. Newly released numbers show that the outdoor recreation industry remained a steadfast economic driver for Wyoming, generating $2.3 billion in 2024. (Wyoming Office of Tourism Photo)
The U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) recently reported
that the outdoor recreation industry remained a steadfast economic driver for Wyoming,
generating $2.3 billion in 2024.
That represents 4.5 percent of the state’s GDP, the fifth-highest percentage of GDP
in the United States for that sector, and an increase over 2023. Additionally, the
outdoor recreation industry in Wyoming increased the number of people employed from
2023 to over 16,500.
“The outdoor recreation industry continues to be a significant contributor to Wyoming’s
economy,” says Mark Tesoro, manager of the Wyoming Office of Outdoor Recreation. “Our
office is focused on helping to reshape where people recreate: Educating, dispersing
and reconcentrating user groups ensures the wealth that comes from recreationists
is spread to communities across the state.”
“Outdoor recreation continues to generate meaningful economic benefits for Wyoming
communities,” says Dan McCoy, director of the University of Wyoming’s Jay Kemmerer
WORTH (Wyoming Outdoor Recreation, Tourism and Hospitality) Institute. “Beyond GDP
contributions, these numbers translate directly into employment, local business revenues
and investments that enhance the quality of life across both rural and gateway communities.”
Key highlights from the 2024 data on the outdoor recreation economy in Wyoming:
-- Since 2023, Wyoming’s outdoor recreation compensation has matched the national
growth at 5.2 percent.
-- The percentage of total employment in Wyoming’s outdoor recreation industry was
5.5 percent of the state’s workforce, substantially higher than the national average
of 3.2 percent.
-- Wyoming is tied with Florida in fourth place nationally, with 3.8 percent of total
statewide compensation in the outdoor recreation sector. Nationally, the percentage
of total compensation is 2.2 percent.
However, Wyoming experienced weaker growth in economic impact and employment in outdoor
recreation compared with the national trend. Since 2023, economic impact from outdoor
recreation and employment each grew only 0.5 percent in Wyoming, below U.S. growth
rates (4.0 percent for economic impact and 1.1 percent for employment).
Hunting, shooting and trapping generated the largest economic activity in Wyoming,
bringing in nearly $109 million. Wyoming’s other top contributing outdoor recreation
activities included RVing, boating/fishing, horseback riding and snow activities,
including snowmobiling.
At the national level, the BEA’s data show that outdoor recreation generated $1.3
trillion in economic output (2.4 percent of GDP), employed 3.2 percent of U.S. workers
and accounted for 5.2 million jobs in 2024.
This is the eighth consecutive year that BEA has released government data on this
critical industry, confirming the role of outdoor recreation as a central contributor
to thriving economies, healthy people and connected communities. However, growth slowed
in 2024 as inflation, interest rates and shifting consumer behavior in the post-COVID
recovery impacted participation.
View the full report at www.bea.gov/data/special-topics/outdoor-recreation. For Wyoming-specific statistics, view the report here.
For more information about the Wyoming Office of Outdoor Recreation, visit https://wyooutdoorrecreation.wyo.gov/. For more information about the Jay Kemmerer WORTH Institute, visit https://www.uwyo.edu/worth.

