Inventory of UW Marketing and Communications Functions Form

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First and Last Name:*

College/Dept/Unit*

For your unit, please identify the employee (or outside person) who handles - Maintaining/designing your unit’s top-level web pages. :

For your unit, please identify the employee (or outside person) who handles - Maintaining your unit’s social media presence, and which social media platforms your unit uses. :

For your unit, please identify the employee (or outside person) who handles - Designing marketing materials, including any magazines or other printed/digital publications. :

For your unit, please identify the employee (or outside person) who handles: Writing content for these materials. :

For your unit, please identify the employee (or outside person) who handles - Writing media releases or other articles. :

For your unit, please identify the employee (or outside person) who handles - Placement of advertising for events, recruitment or other purposes. :

For your unit, please identify the employee (or outside person) who handles - Photography or videography. :

For your unit, please identify the employee (or outside person) who handles - Any other public relations or marketing functions (please specify). :

What percentage of these individuals' jobs are devoted to the above duties? :

What are their annual salaries (or external payments for non-employees who perform these duties)? :

What is your unit's annual budget for printed materials, including magazines and other publications? :

What is your unit's annual advertising budget? :

What printed magazines or newsletters does your unit produce, and what is their frequency? :

Do you have any in-house video production capability for marketing/communications purposes? If so, please describe. :

Additional notes / comments? :

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