Hannah Downey
Institutional Marketing
Social Media Strategist

Specialties: Digital Advertising, Social Media Strategy, Community Management
TV Character She's Most Like: Leslie Knope from Parks and Recreation
Hannah Downey is our social media strategist and the queen of content at the university. After graduating with honors from UW in 2020, she began with Institutional Marketing and has since built an incredible team, including her “TikTern” who have significantly grown UW’s TikTok presence. Hannah has a deep understanding of viral trends, social media marketing and general social media functionality. She oversees the full primary social media channels and provides strategic social media support to the dozens of colleges, schools and departments across campus.