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UW to Co-Host First-of-Its-Kind Centennial Valley Tourism Summit

April 20, 2022

The Wyoming Outdoor Recreation, Tourism and Hospitality (WORTH) Initiative at the University of Wyoming will co-host a Centennial Valley Tourism Summit Wednesday, April 27, with Visit Laramie and the Albany County Tourism Board.

The primary purposes of the summit are to provide tourism-related businesses in the Centennial Valley with updates from key stakeholders and to gather information on how UW and WORTH can support Centennial Valley tourism-related businesses. Key stakeholders presenting will be Visit Laramie and the Albany County Tourism Board, the U.S. Forest Service’s Laramie Ranger District, the Wyoming Office of Tourism and the Wyoming Office of Outdoor Recreation.

The summit will take place at the Trading Post in Centennial from 9 a.m.-noon.

“Our hope is that local business owners and stakeholders will gain a broad understanding of what is happening in the greater Centennial Valley this upcoming season, and information they can use to inform their guests and operations,” says WORTH Director Dan McCoy. “Furthermore, we (UW) hope to learn how we can better support the tourism industry through WORTH.”

WORTH kicked off in March through funding from Gov. Mark Gordon’s Wyoming Innovation Partnership (WIP). The initiative has three primary goals: educational products and services, extension and applied research. WORTH is piloting this summit as a possible future model for other summits statewide to support the tourism industry.

For more information, call McCoy at (307) 766-5009 or email

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