Tyler Gross
Associate Director, Enrollment Marketing
Institutional Marketing
Tyler leads the Enrollment team within Institutional Marketing at the University of Wyoming. He works closely with Admissions to shape how prospective students and families experience UW. This includes recruitment campaigns, direct mail and the lifecycle marketing that carries students from first inquiry through enrollment. His work pairs creative instinct with measurable results.
Specialties/Expertise:
- Enrollment & CRM Marketing
- Brand Strategy & Voice Development
- Data-Driven Content Strategy
Font He Resonates Most With: If I had to pick one that most people know, it would be Garamond! For a deep cut, I would say Dinamo Maxi Round!
Favorite Spot On Campus: My favorite spot on campus is the University Store. There's something special about watching first-time visitors walk in, you can see them wanting to take a piece of the experience home with them. That instinct to buy something that represents what they just felt here is exactly what we're trying to create in our department.
The University of Wyoming has earned its Research Level 1 (R1) status from the Carnegie Classification of Institutions of Higher Education, placing Wyoming's only four-year university with the top research universities in the United States.