Some of the content on this website requires JavaScript to be enabled in your web browser to function as intended. While the website is still usable without JavaScript, it should be enabled to enjoy the full interactive experience.

Skip to Main Navigation. Each navigation link will open a list of sub navigation links.

Skip to Main Content

John P. Ellbogen $30K Entrepreneurship Competition

Business Concept

Briefly answer the following questions in 1-2 pages

  • What is the consumer need?  Document the need either with secondary data (cite all sources), with primary research in the form of consumer interviews or surveys, or with a logical argument based on your observations.
  • How is the need currently being satisfied?
  • Why are current solutions inadequate/not ideal?
  • How will you fill the gaps?  Describe your product/service in detail to make it clear how your solution is superior to consumers' current options.
  • What is the approximate size of the consumer group being targeted?  Provide documentation of the size and/or be explicit in your assumptions concerning the size of the market. 


Judging Criteria

To view the criteria used by the preliminary judges in the semifinalist selection process, click here.


Sample Business Concepts from winning teams:

Rave Nation 

Big Star Images   

Boost Audio 


Need help with your business concept?

Contact us at or


Submit Business Concepts to:


Register your team:

Click here.

Share This Page:

Footer Navigation

University of Wyoming Medallion
1000 E. University Ave. Laramie, WY 82071 // UW Operators (307) 766-1121 // Contact Us // Download Adobe Reader