Marketing PhD Program

Marketing Ph.D. students take core seminars in Theory Construction, Behavioral Theory, Research Methods, and Strategy, and can specialize their research agenda around topics such as sustainability, sales management, innovation, consumer behavior, consumer culture and social impact. We provide a stimulating and supportive environment where students work closely with faculty and fellow students to gain valuable research and teaching skills to prepare them for an academic career. Many students take courses and work with faculty from University of Wyoming’s departments in economics, psychology, education and data science/statistics.

Situated on the high plains in Southeastern Wyoming and surrounded by forests and mountains in most directions, Laramie, Wyoming is home to University of Wyoming. The location offers a spirited offbeat college town, with an abundance of outdoor recreation, deep western roots, and a vibrant cultural scene (https://www.visitlaramie.org/).