ASSESSMENT OF B.A. IN COMMUNICATION DEGREE 

The Communication and Journalism Department is committed to providing undergraduate students with a quality education in the communication discipline that is current, relevant, practical and personal. The department's goals include enabling students who graduate to be able to compete successfully for positions at graduate schools nationwide.  Another departmental goal is that students who graduate in communication will be prepared for entry-level positions as professionals within communication-related fields.

The following  learning objectives are expected of each student graduating with a bachelor of arts in communication:

1. Objective: Students will be able to make effective oral presentations on a variety of topics in public settings. Assessment: Completion of COJO 1010, internships
2. Objective: Students will be able to apply basic and advanced human communication theories and models to academic and professional situations. Assessment: Completion of COJO 1040 and 3040
3. Objective: Students will be able to make effective business and professional presentations to internal and external audiences. Assessment: Completion of COJO 3010, internships

ASSESSMENT OF B.A. IN JOURNALISM DEGREE

The Communication and Journalism Department is committed to providing undergraduate students with a quality education in the journalism discipline that is current, relevant, practical and personal. The department's goals include enabling students who graduate to be able to compete successfully for positions at graduate schools nationwide.  Another departmental goal is that students who graduate in journalism will be prepared for entry-level positions as professionals within journalism and related fields.

The following  learning objectives are expected of each student graduating with a bachelor of arts in journalism:

1. Objective: Students will be able to write a variety of mass media products, including news stories and press releases, following accepted journalistic standards, including Associated Press style and inverted pyramid format. Assessment: Completion of COJO 2100, W3 writing courses in the COJO Department, internship
2. Objective: Students will be understand the basic principles of photography, including composition, content and technical aspects. Assessment: Completion of COJO 2400, internship
3. Objective: Students will be able to design and layout a variety of mass media products, including newspapers, newsletters and magazines, employing contemporary graphic design theory and practices. Assessment:  Completion of either COJO 3200 or COJO 4120, internship
4. Objective: Students will be able to create new media products, including blogs, podcasts, Web sites and multi-media.Assessment: Completion of COJO 3530, internship
5. Objective: Students will understand and be able to apply relevant case law involving journalism and other mass media issues.Assessment: Completion of COJO 4500