Institutional Marketing is responsible for the development,implementation and preservation of the UW Brand. We are a professional, award-winning marketing team. Recently earning Gold, Silver and Bronze honors at the regional Case Awards, the Institutional Marketing team partners with numerous UW units to produce high quality, integrated results. We are directly responsible for the development of the Institutional Marketing Plan, the UW Website, institutional design and print publications, UWyo Magazine and institutional social media. We also assist the university community with strategic marketing planning, design, media buys, print publication management, website content management and social media.
Institutional Marketing services are provided free of charge to UW units. Priority will be given to those whose needs are directly related to recruiting students, staff and faculty, promoting institutional programs and news, and fundraising. All requests must be submitted using the Project Request Form. Units will receive a response within two business days.
