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Communication & Journalism Department

MARKETING COMMUNICATION MINOR (21 hours / 7 courses)

For a full text description of the courses, please see the University Catalog for COJO and the University Catalog for Marketing.

Required for All Marketing Minors

  • MKT 3210 Introduction to Marketing
  • MGT 3210 Management & Organization
  • COJO 3300 Advertising in the Media
  • COJO 3310 Public Relations

COJO Emphasis (to be taken by non-COJO majors):

Choose three courses from the following: (9 hours)

  • COJO 2100 Media Writing (Required in this emphasis and prerequisite to COJO 3300 and COJO 3310)
  • COJO 2400 Intro to Photography
  • COJO 3200 Graphics of Communication
  • COJO 3480 Section 1 (Prerequisite 9 hours of COJO)
  • COJO 3530 Multimedia Production
  • COJO 4040 Digital Video Production (Prerequisite 9 hours of COJO)
  • COJO 4310 Public Relations Techniques (Prerequisite COJO 3310)

Marketing Emphasis (to be taken by non-College of Business majors):

Choose three courses from the following: (9 hours)

  • MKT 4240 Consumer Behavior (Required in this emphasis)
  • MKT 4230 Integrated Marketing Communications
  • MKT 4520 Marketing Research & Analysis
  • MKT 4540 International Marketing
  • MKT 4590 Sustainable Business Practices
  • MKT 4910 Special Topics in Marketing
  • SELL 3310 Professional & Technical Selling
Contact Us

COJO Department

223/224 Ross Hall

Dept. # 3904

1000 E. University Ave.

Laramie, WY 82071

Phone: (307) 766-3122

Email: cojoofc@uwyo.edu

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1000 E. University Ave. Laramie, WY 82071
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