Brandon S Gellis
Associate Professor
Visual Communication Design

Brandon Gellis is a digital artist whose practice weaves technology, visual culture, and identity through immersive, conceptually rich experiences. Working across data-driven imagery, speculative narratives, and emerging media such as virtual reality and wearable technology, he constructs installations that probe how digital systems mediate memory, perception, and ethics. His work exposes the tension between fascination and skepticism in our relationship with machines, revealing how algorithmic structures quietly inform the emotional and political architectures of everyday life. By manipulating spatial and temporal experience, Gellis brings to light the latent stories and affective traces embedded within digital forms, prompting reflection on power, place, and social justice.
For Gellis, art operates as both inquiry and critique. His creative approach merges tactile experimentation with computational processes to craft encounters that question how technological mediation reshapes human experience. At the heart of his practice lies an enduring curiosity about the paradoxes of technological dependency and a belief in art’s capacity to reimagine connection within an increasingly digital condition.
In his newest body of work, Future Determinants, Gellis engages directly with the dynamics of human surrender to machine agency. He develops and trains AI models on his own visual archives, allowing these systems to generate composite image collages that reinterpret his materials through artificial perception. This iterative exchange between control and release forms a dialogue about authorship, autonomy, and the shifting boundaries between human intention and algorithmic will.
To learn about his creative research, please visit: www.brandongellis.com
