What is Professional Sales?
Under our marketing degree, the professional selling focus area prepares students to manage business clients of for-profit and nonprofit organizations. Specifically, this track provides business students with coursework and opportunities to equip themselves with the essential knowledge and skills required to begin professional careers in sales.
Careers in sales offer independence, ample financial reward, personal growth and opportunities for rapid advancement within organizations. Students who pursue a degree in professional sales will be challenged with industry engagement opportunities such as internships and sales competitions.
Students must be earning their bachelor's degree in marketing to pursue the professional selling focus area.
The professional sales curriculum focuses on generating skill mastery in four critical and highly valued areas. By the time you graduate, you'll be prepared to excel in each:
- Persuasive Communication: Effectively utilizing persuasive communication techniques aimed at moving prospective customers through a sales process
- Selling within Complex Situations: Strategically utilizing customer and market data to develop impactful value propositions with multiple decision makers
- Navigating Selling Organizations: Advantageously understanding the various and shifting roles of sales in selling firms
- Technology Enabled Pipeline Management: Successfully managing a customer pipeline of business
What can you do with a degree in Professional Sales?
Professional sales students are skilled communicators and strategic thinkers who help propel businesses forward. No matter the field they work in, they use time-tested principles to solve problems and negotiate deals.
- Corporate Sales
- Independent Sales
- Marketing & Advertising
- Sales Engineer
- Software Sales Representative
- Pharmaceutical Sales
- Insurance Sales Agent
- Retail Sales Representative
- Recruiter
- Realtor
- Wholesales
- Manufacturing
- Dell Technology
- U.S. Bank
- AT&T
- Anheuser-Busch
- Allstate
Yes! You'll develop crucial hard and soft skills through numerous engagement opportunities with the UW Center for Professional Selling. You'll work with our industry partners who provide valuable insight and real-world feedback during your studies.
The professional selling program at UW will certainly challenge you, but you'll enjoy plenty of perks to keep you motivated along the way. As an AACSB Accredited Business School, the College of Business at the University of Wyoming has a standard of quality and excellence held by fewer than 5% of business schools worldwide - you are guaranteed an education that meets industry expectations and prepares you to make an immediate impact. Every business major will walk away with a tool belt ready for any business endeavor.
"The hands-on experience, professional and social connections and overall gained knowledge alone have added significant value to my higher education as well as future endeavors. As I graduate I feel as though I have the confidence and support to pursue the opportunities and experiences I encounter because of my time in the sales program at the University of Wyoming."
- Jacey Reinert | Class of 2022
